What I do: Managed disruption -aka new customer experience
Shopping and retail is being disrupted. It's a great conversation to be having! Let's reinvent retail together with digital, data and technology.
shopper marketing, shopping, retail, digital, technology, mobile, data, big data, cadillac fairview, rob gorrie, robert gorrie, adcentricity, marketing automation, programmatic, real time bidding, programmatic marketing, mall, malls, retailers, reinvention, bricks and matter, gorrie, laurie freudenberg, linkedin, social, social marketing, iot, interenet of things, commerce, mcommerce, ecommerce, board, advisor, director, strategy, management, consulting, management consulting, innovation, innovator, content, content marketing, inbound, inbound marketing, distribution, voice of the customer, single view of the customer
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What I Do: Managed disruption

WHAT I DO

I help design new top-level strategies and innovations resulting in great new customer experiences using data, technology and digital know-how.

 

I call it managed disruption.

I...

Start companies. Facilitate managed disruption. Lead digital strategy. Reinvent. Innovate. I consider what I do part Management Consultant (and I actually execute), part Creative Lab.

I work with...

CEOs, CMOs, COOs, CDOs. Retailers, startups, malls and boards

It involves...

Data. Content. Distribution Systems. Marketing Automation. Social. Mobile. Programmatic. In-Store Technology. SCALE + ROI

Still reading?  Check out my Bio and CV for more info.  If that doesn’t bore you, reach out – I’m always on the lookout for interesting projects.