rob gorrie - digital @ retail. tech for shopping
Shopping and retail is being disrupted. It's a great conversation to be having! Let's reinvent retail together with digital, data and technology.
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WELCOME TO rsg+a (rob gorrie)

rsg+a is my (Rob Sean Gorrie if you were curious.  Really Silly Goofy Acronym if you aren’t) home for disrupting, innovating, starting companies and helping others succeed with technology to reinvent today’s customer experiences.

THE WORK I DO IS PART MANAGEMENT CONSULTING, PART HOLDCO AND PART CREATIVE/TECH LAB

I work closely with senior management of large companies and smaller startups to bring new creative ideas powered by technology.

 

I do strategy with execution.

 

 I like big, risky, “never been done” areas of focus but will settle for highly strategic:

``BIG`` DATA

I get down and dirty with data - both setting up the environments and working to isolate what's valuable. Action from the insights

TECHNOLOGY STACKS

A LOT of technology goes into today's innovation and success. I work to help clients understand what we should do and why, and then how we should do it and with whom. (psst! I used to be a programmer but don't tell anyone)

CONTENT

Content - for marketing, service, support + operations - and its management infrastructure are key points for future success. Interuptive is out. Start adding value.

MARKETING/OPERATIONAL AUTOMATION

Today's tech - with the right smart, passionate staff - can do amazing things. The systems and strategies for automating dull tasks are mandatory for future success.

PROGRAMMATIC MARKETING

While interruption is out, we can't fully get rid of the ad world - but we can automate it, make it more effective and much more efficient.

MOBILE

As 30-50%+ of all interactions are now coming through mobile channels, it's a wonder companies aren't in a panic to own the opportunities present here. I embed myself in customer experience work on this front and connect it to everything else.

Internet Of Things

While too early for most, the ``IoT`` is the next mobile. It will reinvent your company from top to bottom over the next 15 years.

COMMERCE

It doesn't matter if it's mobile, online or POS, it all stops (or starts) here. This is why we invest so much.

IN-STORE INNOVATION

Too often merchandising and sales strategies are disconnected from digital tactics. I help companies figure out what works in-store as a true extension of the rest of a corporate ecosystem.